Turning Influence Into Income
Client
CopyCart
Year
2023
CopyCart is a social commerce platform that turns lifestyle content into shoppable experiences. I was brought in to take an existing low-fidelity UI and transform it into a complete, production-ready product. That included refining user flows, designing the entire mobile interface, and creating a bold, conversion-focused marketing site.
The idea behind CopyCart is simple: users see something they love in a post, tap on tagged items, and instantly add them to their cart. Influencers earn from every purchase, and shoppers skip the hunt for links or product names. My role was to elevate the UX, polish the interactions, and make the whole experience feel seamless—like shopping in the flow of content.
From profile closets and in-post shopping to cart mechanics and visual hierarchy, I worked across the product to ensure it felt intuitive, emotionally sharp, and ready for scale. The end result is a platform that feels like TikTok met a checkout funnel—in a good way.
Scope of Work